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Savings in Aisle Nine (Texting Coupons)

Use Case: A Short Code Short Story 

The Story for Customers

Sending a text to a common short code connects customers to savings within seconds and keeps them connected for continuing in-store and online coupon offers.
 

The Story for Retailers

Using common short codes to deliver coupons via text messaging — and to foster continued engagement through unique messaging programs — drives in-store sales, enhances the customer service experience, and increases brand loyalty.
 

The Story for Marketing Partners

Marketing firms are offering clients like Target, J.C. Penny, Toys “R” Us, The Home Depot, and Macy’s the opportunity to keep customers connected through ultra-targeted offers based on demographics, location, and shopping habits.
 

In Short . . . 

In-store signage, social media and/or conventional advertising invites shoppers to take advantage of special savings by texting to a common short code. Customers who do, instantly receive a coupon via text message with the option to opt in for future offers. The result is the gold ring for retailers : a long-term, direct, and highly-personalized customer relationship. 
You might call that a short-code to success…