The Story for Customers
Consumers place restaurant take-out orders by texting to a common short code and instantly connecting to a mobile-optimized ordering experience.
The Story for Brands
Common short codes take customer service to the next level — while establishing a channel for future text-based promotions and mobile alerts. The result is a lasting stream of communication that paves the way for repeat business and long-term loyalty.
The Story for Marketing Partners
Marketing firms are creating unique mobile marketing programs to help such well-known restaurants as Pizza Hut and Chipotle attract new customers and promote lasting relationships.
In Short . . .
Customers send a text message to a common short code and immediately receive a link to a mobilized webpage where they place their order. Additional messages confirm the order, specify when it will be delivered or available for pick-up and offer the chance to opt in for future promotions. Just like that, the restaurant has improved customer service and potentially locked in a long-term relationship!
You might call that a short-code to success…